Monday, January 20, 2025

News PR & Content Marketing - Gain Attention!

Are you...

Looking for more exposure of your content?

Do you...

Want more visibility for your website or brand?

Should you...

Boost your SEM with contextual advertising and media placements in the UK news niche?

Our Services achieve multiple Content Marketing Campaign Goals at once

Experienced SEO & PR Experts For Tailored News Marketing

On-page SEO

Expert content optimisation, presentation and publication driving traffic to our client’s publications to increase clicks, engagement and leads. Every submission is individually reviewed, optimised and published and shared via social media.

Off-page SEO

SEO-optimised content publications that include suitable keywords and website mentions to provide authority references to readers and search engines. Appealing content publications lead to higher visibility, more clicks and engagement.

Brand Exposure

Increased brand exposure through diverse multichannel (social media) publications such as media releases, expert guides, opinion pieces, interviews, and listings lead to more credible online references and mentions.

Higher Ratings

Empower your online presence with boosted authority ratings and reviews through unique and contextual content publications within a relevant niche attracting the right audience to understand and trust your brand more.

Online Presence

Effective content presentation and publication that contributes to our client’s online presence and portfolio to strengthen trust, authority, reputation and branding online.

Multimedia Content tailored to achieve more Visibility & Clicks

Your PR or news content marketing campaign is in the best hands as our results show. We offer various publication formats with copywriting and videography services to ensure your content succeeds online across multiple marketing platforms.

We thrive to publish more engaging and interactive content to engage our audience and achieve more clicks and views. We therefore offer video creation and production services in partnership with the ClickDo Media agency at the Podcast Studio in London.

All our publications are indexed on search engines like Google for maximum exposure. Additionally, we can reshare or publish uniquely tailored multimedia content on social media or YouTube to enhance branding and reach.

Content tailored for more visibility and clicks

We ensure that published Content on our authority Website:

Published content guarantees

– is tailored to the specific UK news website audience,

– provides our readers with clear and transparent information that is not misleading, offering them further reading into the topic via contextual references added with relevant keywords,

– is published in an SEO-optimised and engaging manner, including images, graphics, videos, social media posts etc.,

– is unique and offers a custom-made reading experience to improve the likelihood of it being indexed on search engines,

– is written and presented without grammar and spelling errors at a high standard,

– is well-researched with a wide range of trusted and verified (re-)sources.

Content Marketing Statistics & Results

The UK News Blog has increasingly grown its audience as the below screenshot of a 12-month period shows. You can see the performance on Google alone, excluding traffic from other sources like social media and more. Could your publication gain thousands of views and clicks?

List posts often perform very well on search engines as they provide an overview or comparisons for readers looking for specific information with targeted keywords. They engage our readers with our optimised published content, achieving thousands of clicks and higher engagement times.

Effective publication formats need to provide readers with engaging information, hence we offer publications with interactive elements like a client mention with a hyperlink, an image/logo or video placement, an embedded social media post and any other useful resources easily accessible for our readers.

Google Analytics top pages 12 months performance Jan 25

Impressions should not be neglected or underestimated. Even though search engine users may not click on the article, they will have noticed an article and if it contains business news in the form of a press release or interview for example, they would have noticed it, which may influence their future behaviour online.

Google Search console top pages 12 months Jan 25

The UK News Blog ranks on search engines for keywords like "UK News Blog" and other related terms, directing search engine users to our home page to find newsworthy content.

Additional exposure and engagement is achieved through our social media channels where all our posts are shared with related tags and hashtags.

Benefits of Content Marketing with News SEO & PR experts

Effective and SEO-optimised content along with tailored PR elements is the most effective way to drive more website traffic at a low cost over a prolonged period. Brand exposure is also achieved through strategic media placements on multiple channels.

Curating and publishing useful and helpful news content that answers users’ search queries on as many internet channels as possible will lead to increasing your rankings in SERPs on search engines like Google, increase your website’s domain authority plus expose your content worldwide.

Content marketing benefits with UK news SEO experts
E.A.T google guidelines

Google indexes your content if it satisfies E.A.T

To demonstrate this, usually a combination of different content formats is required such as:

★ informational blog posts (on your and others’ websites),

★ how-to guides or expert opinion pieces that are data-driven and reflect your expertise,

★ interviews with other established partners, organisations, or publications,

★ reviews from third parties of your services or products,

★ promotional content such as media releases, opinion pieces etc.,

★ content shared on social media,

★ content shared in directories, listings etc.

★ visual content like images, graphics, infographics, videos.

To enhance E.A.T and strengthen your SEO & Branding all of such content publications can be found on search engines, leading the users back to you. Google usually collates the most prominent content it can find in connection with a person or organisation in the so-called business profile or knowledge panel, which can be claimed and verified. This again, creates more E.A.T online, especially in combination with other verified profiles such as on YouTube, Facebook etc.

We are happy to consult you beforehand and we also offer content writing services with SEO copywriting if you prefer to have the content tailored to our UK news audience.

Choose the Content Marketing Format best for your Campaign

Content Formats

We are happy to consult you beforehand about the most suitable and effective news content format for your needs and goals.

It is vital to get the content, including the text, the media and references right for the best marketing and SEO outcomes.

Guest Post Publication from

£ 125
Submit your content with suitable and copyright free images/logos, videos, social posts and one reference that readers can interact with.
  • Added Informational Reference
  • Shared via Socials
  • Featured on Home Page

Opinion Piece/Feature Publication from

£ 150
Submit your content with suitable and copyright free images/logos, videos, social posts and one reference that readers can interact with.
  • Added Branded Reference
  • Branded Media Elements
  • Shared via Socials
  • Featured on Home Page

Interview Feature Publication from

£ 150
Based on your request we will curate Q&As with your copyright free images/logos, videos, social posts and one reference that readers can interact with. We also offer video interviews.
  • Added Branded Reference
  • Branded Media Elements
  • Shared via Socials
  • Featured on Home Page

Media Release from

£ 50
Submit your release (ideally unique or we can assist) with suitable and copyright free images/logos, videos, social posts and one reference that readers can interact with.
  • Added Brand Reference
  • Added Branded Elements
  • Shared via Socials
  • Displayed on Home Page

Review from

£ 150
Submit your content with suitable and copyright free images/logos, videos, social posts and one reference that readers can interact with.
  • Added Brand Reference
  • Branded Media Elements
  • Shared via Socials
  • Displayed on Home Page

Listing & Mention from

£ 100
We will add your business information in the listing format with a suitable copyright free image/video/post and one reference that readers can interact with (can be a CTA with button).
  • Added Brand Reference
  • Added Media Elements
  • High Visibility & Engagement
  • Ranked for core Keywords

Need Content Support?

We can create news-related content for all of these formats together with you once we understand your requirements. Our content writing services are available from £5 per 100 words, depending on the complexity of the content and include SEO-optimisation.

Contact Us

manuela@clickdo.co.uk

Get in touch to arrange a call on the phone or Skype/Teams/Zoom

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